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Danville, IN || Wholesale Success Training
March 1, 2013
Join Atina Diffley for a day-long workshop devoted to learning about wholesale marketing, food safety, and post-harvest handling of fruits and vegetables: cleaning, cooling, packing, storage, transport, sanitation, and more! Atina draws on her decades of experience in vegetable production and marketing to provide operators of produce farms of any size with useful, practical, profit-making guidance on how to achieve the highest quality produce for sale.
Workshop attendees will receive a free copy of Wholesale Success: A Farmers Guide to Selling, Postharvest Handling and Packing Produce, published by FamilyFarmed (www.familyfarmed.org). Normally a $70 value, this 250+-page manual is newly updated, revised, and in its third printing. It includes more than 100 crop profiles with crop-specific information on harvesting, cooling, storing, and packaging according to industry standards.
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